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dawn cake market

Whenever I think back of my time in Jakarta, I remember my visit to the Dawn Cake Market as one of the few things that made me feel close to my host city. I am happy to invite you to read this article I wrote when I was living there.


I have always loved all sorts of markets because for me they are the perfect mirror of the local culture. They tell you a lot about how people interact and live, and are a privileged channel to communicate with the local population.

In Jakarta I had been quite disappointed by markets. Coming from Africa, then South America and ending with beautiful Jerusalem, all places where open air markets are an absolute delight, I found the ones in Jakarta rather sad, run-down and cluttered. Most of them are hosted in old grey buildings that do not invite you to spend hours strolling among the stalls.

dawn cake market

The dawn cake market (Kue Subuh) however, proved different. I did not know such a market existed so close to my home in Jakarta, and it was with joy that I discovered its history and life.

The market is located outside the huge market complex of Block M. It opens its door at midnight and closes at 7am. This is a branch of a much bigger cake market located further north in the capital. It was opened to satisfy the many requests of cakes and savoury snacks of restaurants and shops in the southern part of town.

dawn cake market

It is a small but very lively and colourful market. They sell all sorts of traditional sweet and savory snacks, but also elaborated Western-style cakes and pastries, Dutch desserts, and of course the unmissable nasi goreng and mie goreng.

dawn cake market

Rice paste is used to make a lot of traditional Indonesian sweets. Adding a bit of colouring (I did not investigate how natural) yields spectacular results. It is indeed a joy for the eyes to walk through these amazing combinations of colours!

dawn cake market

People are very friendly in the Dawn Cake Market. They explain what each snack is, invite you to try them, and are always smiling. They are busy with their activities.

Many of them prepare packages of sweet or savoury snacks and put them in big cardboard boxes, waiting for the shops owners to come and get them. Others cook and sell food on the spot. With the use of big gas bottles, they fry and serve delicious dishes for a great breakfast.

dawn cake market

It was so nice to see the night turn into day, while men pushing their chariots offered a quick breakfast made of nasi goreng and coffee. There was a strong feeling of a community getting ready to face yet another busy day.

dawn cake market

While the daylight gave another nuance to the colours of the sweets, I thought once more how I love markets. The Dawn Cake Market, being so small and intimate, offers an even bigger chance to stroll along the stalls and discover both the products on sale, but also, and foremost, the wide creativity of the Indonesian cuisine and the warmth and humanity of the Indonesian people.


Claudia Landini (Claudiaexpat)
Jakarta, Indonesia
March 2018
Photos ©ClaudiaLandini


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